10.4225/03/59fab0f43dc8b
Reisinger, Yvette
Yvette
Reisinger
Turner, Lindsay
Lindsay
Turner
Cultural differences between Mandarin speaking tourists and Australian hosts and their impact on cross-cultural tourist-host interaction
Monash University
2017
2000
1959.1/468720
monash:62753
2017-11-02 05:45:23
Journal contribution
https://bridges.monash.edu/articles/journal_contribution/Cultural_differences_between_Mandarin_speaking_tourists_and_Australian_hosts_and_their_impact_on_cross-cultural_tourist-host_interaction/5562208
This paper discusses the importance of understanding cultural differences between tourists and hosts for developing positive cross-cultural tourist-host interaction, tourist holiday satisfaction and repeat visitation. It concentrates on the major cultural differences between Mandarin speaking tourists and Australian hosts. The basic dimensions of these differences are found by the principal components analysis. The implications of the results for tourism industry management and marketers are presented.